TicketManager Secures $110M Investment from Valeas Capital Partners to Accelerate Growth and Innovation in Event Ticket Management
In a landmark move set to redefine the event ticket and guest management industry, TicketManager, a global leader in corporate event ticket solutions, has announced a transformative partnership with Valeas Capital Partners, a growth-focused private equity firm. Under the agreement, Valeas has acquired a majority stake in TicketManager, committing $110 million to fuel the company’s strategic growth initiatives. This investment underscores TicketManager’s position as a category leader while paving the way for accelerated innovation and market expansion.
Revolutionizing Corporate Event Ticket Management
Founded in 2007, TicketManager has established itself as the go-to platform for businesses seeking to streamline their event ticket workflows and enhance guest experiences. Serving as the central hub and system of record for data-driven organizations, TicketManager simplifies every step of the ticket management process—from procurement and distribution to tracking and reporting. The platform integrates seamlessly with approximately 400 venues and teams worldwide, making it a trusted partner for over 500 of the largest global brands.
Despite the significant investments companies make in customer entertainment—totaling more than $600 billion annually—a staggering 43% of corporate tickets go unused, and fewer than 20% of organizations leverage modern software to optimize these investments and mitigate compliance risks. TicketManager addresses this gap by providing cutting-edge technology and services that deliver measurable ROI, eliminating thousands of hours of manual work, boosting ticket utilization by high-value customers, and elevating guest and employee satisfaction.
Proven ROI Through Data-Driven Solutions
Implementing best practices in process and technology with TicketManager has consistently demonstrated a strong return on investment (ROI) for its clients. By automating tedious tasks, enhancing ticket utilization, and providing real-time analytics for C-suite visibility, TicketManager empowers businesses to maximize the value of their event investments.
“Live events are a critical investment for businesses of all sizes,” said Tony Knopp, CEO and Co-Founder of TicketManager. “Whether it’s major global sponsorships, stadium naming rights, luxury suites, or season tickets for local teams, companies use these events to attract and retain customers while building their brands. But in today’s market, many struggle to demonstrate the value of their ticket spending. That’s why we created TicketManager—to make managing company tickets easy and prove ROI with cutting-edge technology and services.”
Strategic Partnership with Valeas Capital Partners
The investment from Valeas Capital Partners marks a pivotal moment in TicketManager’s journey. Valeas, known for partnering with high-growth, tech-enabled businesses at inflection points in their development, brings extensive experience scaling innovative companies. Their portfolio includes notable names such as DoubleClick, CarProof, Deliveroo, and Well, showcasing their expertise in driving category growth and operational excellence.
“Today, investments in customer entertainment are increasingly viewed as a critical driver of client engagement,” said Ed Woiteshek, Co-Founder and Managing Partner of Valeas Capital Partners. “TicketManager has established itself as the category leader, delivering actionable insights and analytics that link ticket usage to business outcomes. With its innovative platform and robust customer base, we believe TicketManager is well-positioned to meet the growing demand for data-driven event management solutions, and we’re excited to support their strategic growth plans.”
A Shared Vision for Long-Term Success
The partnership between TicketManager and Valeas is rooted in a shared commitment to innovation and long-term growth. For Tony Knopp and Ken Hanscom, who will retain a minority interest in the company, the collaboration aligns perfectly with their vision for scaling TicketManager and solidifying its leadership in the industry.
“Valeas shares our focus on partnership and long-term vision,” said Knopp. “Their experience scaling high-growth, tech-enabled businesses will be invaluable as we execute our growth plan, build the category, and scale our company.”
Driving Innovation in Event Management
The infusion of $110 million from Valeas will enable TicketManager to accelerate product development, expand its global footprint, and deepen partnerships with venues, teams, and corporate clients. As businesses increasingly prioritize measurable returns on their event investments, TicketManager’s platform is poised to play a crucial role in transforming how organizations approach customer engagement and brand-building through live events.
By leveraging advanced analytics, seamless integrations, and user-friendly tools, TicketManager empowers businesses to unlock the full potential of their event investments. Whether it’s tracking ticket usage, optimizing guest experiences, or ensuring compliance with corporate policies, the platform provides the insights and capabilities needed to succeed in today’s competitive landscape.
Join the Future of Event Ticket Management
As TicketManager embarks on this new chapter with Valeas Capital Partners, the company is well-positioned to lead the charge in revolutionizing corporate event ticket management. By combining innovative technology with a customer-centric approach, TicketManager is setting new standards for efficiency, transparency, and ROI in the industry.
For businesses looking to elevate their event strategies and maximize the value of their ticket investments, TicketManager offers a proven solution backed by cutting-edge technology and unparalleled expertise. Visit TicketManager’s website to learn more about how their platform can transform your event management processes and drive meaningful business outcomes.
With Valeas’ support, TicketManager is ready to shape the future of event ticket management—delivering smarter, more impactful solutions for businesses around the globe.
