Landbase Launches GTM-2 Omni: Revolutionizing Go-to-Market Strategies with AI-Powered Precision and Omnichannel Engagement
Landbase, the innovative agentic AI company transforming how businesses approach go-to-market (GTM) strategies, has announced the launch of GTM-2 Omni, its next-generation model designed to redefine targeting, qualification, and messaging for modern enterprises. This cutting-edge platform builds on the proven capabilities of its predecessor, GTM-1 Omni, while introducing breakthrough advancements in natural language targeting, AI-driven qualification, and omnichannel outreach. By leveraging vast reserves of business data, custom signals, and campaign learnings, GTM-2 Omni empowers businesses to identify, qualify, and engage their target audiences with unparalleled precision and efficiency.
Simplifying Go-to-Market Strategies with AI
In today’s fast-paced business environment, companies are increasingly turning to artificial intelligence (AI) to streamline complex processes like audience targeting and campaign execution. However, many solutions require specialized knowledge or significant resources to implement effectively. Landbase is changing that narrative with GTM-2 Omni, which makes enterprise-grade targeting and messaging accessible to everyone—regardless of technical expertise.
“You shouldn’t need a PhD to grow your business—The GTM-2 Omni makes enterprise-grade targeting and messaging accessible to everyone,” said Daniel Saks, Co-Founder and CEO of Landbase. “AI should simplify GTM, not make it harder. With Landbase, finding your next customer is as easy as chatting with AI.”
This philosophy underscores Landbase’s mission to democratize advanced GTM tools, enabling businesses of all sizes to harness the power of AI without the steep learning curve. The platform’s intuitive interface, known as VibeGTM, allows users to define their target audiences in plain English (e.g., “mid-market U.S. healthcare companies hiring in compliance”) and generate highly qualified prospect lists in minutes. This ease of use positions Landbase as a leader in the GTM space, particularly as more tech companies incorporate reinforcement learning environments into AI agent development—a capability Landbase has been deploying successfully for over two years.
What’s New in GTM-2 Omni?
The release of GTM-2 Omni introduces several key enhancements that elevate its performance and usability:
1. Upgraded Omnichannel Messaging
GTM-2 Omni features enhanced planning, decisioning, and generator models alongside improved prediction and reward systems. These upgrades run on new system prompts, enabling faster iteration, more personalized messaging, and higher conversion rates. By integrating omni-channel intelligence, GTM-2 ensures consistent and impactful engagement across email, social media, direct mail, and other touchpoints.
2. Natural Language Targeting
One of the standout features of GTM-2 Omni is its ability to interpret natural language inputs for audience targeting. Using a large new dataset, the model allows users to describe their ideal customers in simple terms, such as “mid-market U.S. healthcare companies hiring in compliance.” The AI then qualifies these prospects and scales campaigns to reach over 10,000 potential leads within minutes. This breakthrough simplifies the traditionally labor-intensive process of list building and ensures greater accuracy in targeting.
3. Precision List Building
At the heart of GTM-2 Omni lies an extensive repository of business data, including 30,000 custom signals, 1,500 business data points, and over 600 million contacts. These resources are enriched by training on more than 50 million historical campaigns, ensuring the most accurate and actionable insights. This robust foundation enables GTM-2 to deliver hyper-targeted lists tailored to each user’s specific needs.
A Fusion of Intelligence and Innovation
The development of GTM-2 Omni was spearheaded by Landbase’s Applied AI Lab, led by Hua Gao, Chief Data Scientist and co-founder of EverString (acquired by ZoomInfo). Gao brings a wealth of expertise in AI and machine learning, having earned his Ph.D. from Stanford University.
“With GTM-2, we’ve fused omni-channel intelligence with natural language targeting in a single model,” said Hua Gao. “It gives businesses both the precision to qualify audiences and the power to engage them at scale.”
This fusion represents a significant leap forward in GTM technology, offering businesses a unified solution for navigating the complexities of modern marketing and sales operations. Whether identifying niche markets or orchestrating large-scale campaigns, GTM-2 Omni equips users with the tools they need to succeed.
Accessibility and Customization Options
GTM-2 Omni is now available as part of the Landbase platform, with subscription plans designed to accommodate businesses of all sizes. The Starter tier provides immediate access to the platform’s core functionalities, allowing users to test its capabilities for free. For enterprises seeking deeper integration and customization, Landbase offers a dedicated forward-deployed data engineering team. This team works directly with GTM leaders to tailor the model to their unique requirements, ensuring maximum impact and ROI.
Why GTM-2 Omni Matters for Businesses
As competition intensifies across industries, the ability to identify and engage the right audiences has never been more critical. Traditional methods of targeting and messaging often fall short due to inefficiencies, inaccuracies, or scalability limitations. GTM-2 Omni addresses these challenges head-on by combining AI-driven insights with seamless omnichannel execution.
For small and medium-sized businesses, GTM-2 Omni levels the playing field by providing access to sophisticated tools previously reserved for larger enterprises. Meanwhile, global organizations benefit from the platform’s scalability and customization options, enabling them to optimize their GTM strategies across diverse markets and regions.
Empowering Businesses to Grow Smarter, Not Harder
The launch of GTM-2 Omni marks a pivotal moment in the evolution of go-to-market strategies. By unifying natural language targeting with omnichannel campaign capabilities, Landbase is empowering businesses to grow smarter, not harder. Its emphasis on accessibility, precision, and scalability ensures that users can focus on what truly matters: building meaningful connections with their customers.
About Landbase
Landbase is an Agentic AI company that helps businesses find their next customer. Its AI Lab has developed domain-specific GTM models to unify targeting and messaging for go-to-market. By combining machine intelligence with top human performance, the Landbase platform empowers businesses to scale their lead generation efforts autonomously, delivering proven success in improving conversion rates while lowering total cost of ownership. Founded in 2023 and headquartered in Mountain View, California, Landbase has raised over
