The Revenue Challenge Facing Communication Service Providers
Communication service providers face a paradox: networks grow more sophisticated while monetizing complexity remains elusive. Between configuring intricate B2B offers, managing multi-tier partnerships, and delivering real-time billing at scale, CSPs struggle to turn operational complexity into competitive advantage. Quote-to-cash has evolved from back-office function to strategic battleground where revenue is won or lost.
This explains why analyst firms increasingly scrutinize which vendors deliver transformation versus repackaged legacy systems. In 2025, CSG achieved recognition across multiple analyst categories, signaling market acknowledgment of platforms built for telecom’s real-world demands.
Multi-Category Analyst Recognition Across the Revenue Lifecycle
CSG recently gained recognition from Gartner, IDC MarketScape, MGI Research, and Kaleido Intelligence spanning CPQ, monetization, customer experience, and partner management. This breadth matters because pricing decisions ripple through billing, provisioning, and settlement.
Quote & Order earned Challenger status in the 2026 Gartner Magic Quadrant for Configure, Price & Quote Application Suites for streamlining quote-to-cash workflows in complex B2B telecom. The 2025 SPARK Matrix recognized CSG for catalog-driven capabilities leveraging AI-powered pricing intelligence and governance automation—critical for managing thousands of product variations.
AI-Driven Monetization at Scale
CSG Ascendon received Leader recognition in MGI Research’s 2025 Agile Billing 360 Ratings for the second year, combining cloud-based billing agility with sophisticated catalogs for high-volume transaction environments.
IDC MarketScape positioned Ascendon as a Major Player in subscription management and customer experience platforms. Real-time rating, charging, and policy control distinguish it from lightweight billers, enabling accuracy across large-scale volumes. The platform unifies siloed data for intent prediction and personalized engagement, addressing fragmented customer data that prevents proactive service.
Digital Partner Management and Roaming Economics
In multi-network and IoT environments, inter-operator economics grow complex. CSG’s solutions earned High-Flyer designation from Kaleido Intelligence across roaming analytics, testing, and financial clearing. As 5G networks proliferate, risk anticipation and settlement optimization become revenue protection imperatives.
CSG appeared in multiple 2025 Gartner Market Guides shaping CIO strategies, including B2B digital marketplace, customer experience, and revenue management. This cross-category presence suggests analysts view CSG’s portfolio as strategically cohesive, not point solutions.
What Unified, Telco-Specific Architecture Delivers
According to Chad Dunavant, CSG’s Chief Product & Strategy Officer, the distinction lies in platforms purpose-built for telecom complexity rather than adapted from generic software. While vendors discuss transformation, few deliver unified architectures connecting CPQ, monetization, wholesale operations, and customer experience on AI-powered foundations.
This translates to faster B2B deal velocity, margin protection through intelligent pricing guardrails, and billing accuracy building customer trust. Stitching together disparate systems creates integration debt that slows innovation and creates revenue leakage.
The recognition reflects a market inflection point. As CSPs monetize new services with speed and accuracy, technology partners turning operational complexity into competitive advantage will separate from those offering incremental improvements.
About CSG
CSG empowers companies to build unforgettable experiences, making it easier for people and businesses to connect with, use and pay for the services they value most. Our customer experience, billing and payments solutions help companies of any size make money and make a difference. With our SaaS solutions, company leaders can take control of their future and tap into guidance along the way from our fiercely committed and forward-thinking CSGers around the world.
Want to be future-ready and a change-maker like the global brands that trust CSG? Visit csgi.com to learn more.
