Sisense Powers iQuantiv’s White-Labeled Analytics Platform, Enabling Rapid Launch and Scalability
Why do mid-market businesses struggle to access the same level of analytics and profitability insights that larger enterprises enjoy? Sisense, the leading AI-first analytics platform, has partnered with iQuantiv, a SaaS analytics company, to bridge this gap. By leveraging Sisense’s embedded, white-labeled analytics, iQuantiv is delivering enterprise-grade insights to mid-sized businesses, helping them optimize margins and streamline operations.
Sisense’s powerful analytics capabilities have enabled iQuantiv to launch its platform rapidly, embed customizable dashboards, and support real-time data analysis. This partnership has already delivered significant results, including 1-2% margin improvements and substantial time savings for executives. “Our users used to spend hours pulling data together before a board meeting. Now, they just log in, filter by customer or product, and get exactly what they need—instantly,” said John Cady, Founder and CEO of iQuantiv. In the sections below, we delve deeper into the challenges, solutions, and future outlook of this strategic collaboration.
Key Insights at a Glance
- Rapid Launch: iQuantiv launched its analytics product without building from scratch.
- Customizable Dashboards: Embedded dashboards support real-time filtering and custom views.
- Time Savings: Executives save 100+ hours/month on manual reporting.
- Cost Efficiency: $20,000/month saved by avoiding a full BI team hire.
The Challenge: Delivering Enterprise-Grade Analytics Without Building In-House
Mid-market businesses in the $50M–$200M revenue range often lack the resources to build custom analytics engines. Doing so would require hiring a full business intelligence team, significantly increasing development costs and delaying time to market. John Cady, Founder and CEO of iQuantiv, explains, “We didn’t want to build the analytics engine ourselves. Sisense had everything we needed: embedded capabilities, customization, and a roadmap that aligned and scaled with where and how we wanted to grow.” This challenge is not unique; many mid-sized companies face similar constraints, making it crucial to find scalable solutions that offer enterprise-grade analytics without the associated overhead.
The Regulatory Clock Is Already Running for Mid-Market Businesses
Just as a sprinter must be ready to burst out of the blocks at the sound of the starting gun, mid-market businesses must act now to stay competitive. By partnering with Sisense, iQuantiv has provided a solution that is both immediate and scalable. With Sisense’s drag-and-drop dashboard creation, powerful APIs, and robust data modeling tools, iQuantiv can focus on delivering value to its clients rather than building and maintaining infrastructure. This partnership ensures that mid-market businesses can access the same level of analytics and profitability insights that larger enterprises have long enjoyed, without the prohibitive costs and delays.
iQuantiv Leverages Sisense to Deliver Real Business Value
iQuantiv has leveraged Sisense’s platform to deliver significant business value to its clients. The embedded, white-labeled analytics have enabled iQuantiv to launch its product rapidly, embed customizable dashboards, and support real-time data analysis. Since launching on Sisense, iQuantiv has helped more than 70 client organizations optimize pricing strategies, improve customer profitability, and unlock real margin improvements. “Our users used to spend hours pulling data together before a board meeting. Now, they just log in, filter by customer or product, and get exactly what they need—instantly,” said John Cady, Founder and CEO of iQuantiv. This efficiency has translated into tangible benefits, including 1-2% margin improvements and substantial time savings for executives.
Future Outlook
iQuantiv’s next phase includes automating data workflows and delivering proactive alerts, moving from static reporting to real-time, event-driven guidance. By integrating third-party data sources and adding decision-tree logic to dashboards, iQuantiv aims to provide even more actionable insights to its clients. “We want to go from reactive to proactive,” said Cady. “That means pushing insights to our users automatically, so they don’t have to go looking for them.” This evolution will further enhance the value iQuantiv delivers, ensuring that mid-market businesses can stay ahead of the curve.
Conclusion
The partnership between Sisense and iQuantiv is a game-changer for mid-market businesses, providing them with the same level of analytics and profitability insights that larger enterprises enjoy. For your business, this means the opportunity to optimize margins, streamline operations, and stay competitive. How is your firm preparing for this shift? Join the conversation in the comments below.
About Sisense
Sisense is the leading AI-first analytics platform as a service that democratizes data access, empowering developers, app builders, and business users to embed actionable insights into their products and workflows. Our developer-forward approach enables enterprises of all sizes to transform complex data into accessible, actionable experiences. With a complete suite of no-, low-, and pro-code tools, Sisense simplifies data preparation, uncovers deep insights, and seamlessly embeds analytics into applications, catering to both technical and non-technical users. Sisense’s flexible analytics platform, composed of Fusion Embed, Sisense Cloud, and Compose SDK, enables customers like Seismic, Philips, and USA Swimming to infuse actionable insights into their customer experiences. Founded in Israel in 2004, Sisense maintains ISO 27701 privacy and ISO 27001 information security management certifications. For more information, visit www.sisense.com.
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