Boomi Activates Data for Enterprise AI With Platform Innovations and European Instance

New capabilities add semantic context, real-time SAP extraction, and governed agentic workflows to power production-scale AI

Boomi™, the data activation company, today announced new capabilities within the Boomi Enterprise Platform designed to bring data to life across systems and processes. Data activation delivers information with the right context and timing to power everything from artificial intelligence to business intelligence. The platform now adds semantic context to help AI agents operate on grounded business realities, expands governed SAP data movement with change data capture, enhances transparency across agentic workflows, and introduces a dedicated European platform instance for localized data control under GDPR requirements.

These innovations address the critical gap enterprises face as they move from AI experimentation to production deployment: the need for trusted, contextually rich data that AI systems can act upon with confidence. “Last year, Boomi helped enterprises move from experimentation to execution. What we’re seeing now is clear: AI only delivers value when data is properly activated, trusted and governed first,” said Steve Lucas, Chairman and CEO at Boomi. “Organizations don’t need more pilots, they need action-ready data. With these innovations, we’re providing the infrastructure to put data in motion, ensuring agents are grounded in context and every action is governed with precision.”

Key Insights at a Glance

  • Boomi Meta Hub: Establishes a shared source of truth by extending trusted data context across the AI ecosystem, ensuring AI agents operate on consistent business logic rather than fragmented interpretations.
  • European Platform Instance: A regionally independent EU Sovereign Cloud instance keeps customer data, metadata, and runtime execution within European boundaries subject to GDPR requirements.
  • Boomi for SAP Data Connector: Automates real-time extraction with change data capture, making critical SAP data available without custom development for cloud and lakehouse platforms.
  • Agent Control Tower Transparency: New governance for Snowflake Cortex Agents and Agent Session Logs delivers auditable visibility into AI-driven workflows, transforming agentic processes from black box to production-ready capability.

Context Grounded Agents With Boomi Meta Hub

Boomi Meta Hub addresses one of the fundamental challenges in enterprise AI deployment: ensuring that AI agents operate on consistent, trusted business logic rather than fragmented interpretations of data. Building on Boomi’s foundation in master data management and enterprise connectivity, Meta Hub extends trusted data context across the entire AI ecosystem with a central system of record. By aligning data standards across the enterprise, Meta Hub ensures that AI agents and humans operate on the same understanding of business realities. “Enterprises are getting serious about accuracy as they move into production with agentic AI,” said Kevin Petrie, Vice President and Head of Data Management Practice at BARC. “Boomi Meta Hub helps achieve the accuracy needed. It minimizes hallucination risk by integrating diverse metadata into governed context for agent decisions and actions. This ensures that AI-driven workflows are grounded in the nuanced business reality of the enterprise.”

European Platform Instance for Sovereign Data Control

Boomi’s new regionally independent European platform instance represents an essential milestone in expanding into the EU Sovereign Cloud market. The instance helps ensure customer data, metadata, and runtime execution remain within European boundaries subject to the General Data Protection Regulation. By localizing control and execution, the platform instance supports data residency requirements while strengthening resilience and automation performance in regulated environments. For European enterprises operating under strict data sovereignty mandates, this capability removes a significant barrier to cloud-based AI and automation adoption. The instance enables organizations to leverage Boomi’s full platform capabilities while maintaining the localized control required by regulators and corporate governance policies.

Unlocking SAP Data With Real-Time Extraction

The new Boomi for SAP Data Connector eliminates integration latency through automated real-time extraction, making critical SAP data available with zero custom development. By orchestrating timely data movement through multi-table ingestion and change data capture, organizations can populate cloud and lakehouse platforms with fresh, governed data. This capability ensures customers maximize their SAP investments through consistent, high-fidelity data flows that fuel AI, analytics, and cross-platform automation with total control. For enterprises where SAP systems represent the system of record for core business operations, the ability to access this data in real time without custom coding dramatically accelerates AI and analytics initiatives while reducing maintenance burden.

Transparency and Governance for Agentic Intelligence

Boomi’s new governance capabilities bring visibility to agentic workflows through enhanced oversight tools. New governance for Snowflake Cortex Agents within the Boomi Agent Control Tower, combined with new Agent Session Logs, delivers auditable visibility into AI-driven workflows. Organizations gain oversight into agent usage and reasoning, transforming agentic workflows from a black box into a production-ready capability. This transparency extends to the entire agent ecosystem through new Custom Provider Observability Metrics, registering agents from 30-plus custom providers through a single pane of glass. By centralizing real-time tracking for latency, errors, and token consumption, Boomi provides cost and performance oversight across any agentic workforce. AI Agent Recommendations further accelerate enterprise adoption by introducing intelligent agent integration guidance tailored to each environment, surfacing proven design patterns to help organizations move from experimentation to coordinated, enterprise-scale automation with greater speed and confidence.

Future Outlook

Boomi’s latest platform innovations reflect the maturation of enterprise AI from experimental pilots to production-scale operations. As organizations deploy AI agents across critical workflows, the need for grounded, contextual data becomes paramount. Boomi Meta Hub’s ability to establish shared truth across the AI ecosystem addresses the hallucination risk that has limited agentic AI adoption in regulated industries. The European platform instance similarly removes data sovereignty barriers that have prevented cloud adoption for many European enterprises. By unifying integration, trusted data management, and governed agentic workflows, Boomi enables enterprises to activate data securely and responsibly across all environments. The new capabilities, available in March 2026, position Boomi to serve the more than 30,000 customers already on its platform as they navigate the transition to agentic AI.

Conclusion

Boomi’s new platform innovations activate enterprise data for production-scale AI through semantic context, real-time SAP extraction, governed agentic transparency, and sovereign European control. By ensuring AI agents operate on trusted, consistent business logic, Boomi addresses the fundamental requirement for accurate, reliable AI-driven automation. For enterprises moving beyond experimentation, these capabilities deliver the action-ready data foundation required for successful AI deployment.

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About Boomi

Boomi, the data activation company, brings data to life by integrating and governing it to power everything from AI to BI. The Boomi Enterprise Platform puts data in motion, uniting data readiness, integration and automation, and agent management in one comprehensive solution. Trusted by more than 30,000 customers and supported by a global network of 800+ partners, Boomi is driving agentic transformation — helping organizations of all sizes move faster, operate smarter, and innovate at scale. Discover more at boomi.com.

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