Backblaze Empowers IDC LA to Slash Cloud Storage Costs by 75% While Enhancing Operational Efficiency
Backblaze, Inc. (Nasdaq: BLZE), a trailblazer in cloud storage solutions and a modern alternative to traditional providers, has announced how its customer IDC LA achieved a remarkable 75% reduction in cloud storage costs by adopting Backblaze B2 Cloud Storage as their primary off-site backup solution. For IDC LA, a leader in media post-production, finding a scalable, secure, and cost-effective solution for disaster recovery and nearline storage was critical. Their previous cloud vendor proved to be both expensive and inflexible, creating challenges when managing large volumes of high-value media content. With tight deadlines and demanding client expectations, IDC LA needed predictable costs and rapid access to safeguard their irreplaceable assets while maintaining their reputation for security and reliability.
“With Backblaze, I know exactly what my costs are going to be, and I can forecast for them,” said Ryan Gladden, Director of Mastering & Emerging Technology at IDC LA. “For content where we know we need high availability, it’s the right temperature of porridge.” This sentiment underscores how Backblaze’s transparent pricing model and flexible storage tiers enable businesses like IDC LA to optimize workflows without breaking the bank.
A Seamless Transition to Backblaze B2
IDC LA implemented Backblaze B2 Cloud Storage as their go-to off-site solution for backups generated through their data management platform. Leveraging the Backblaze S3 Compatible API, the integration streamlined nightly backups of irreplaceable client content, ensuring that critical data was securely stored and easily accessible whenever needed. Beyond serving as a robust backup solution, Backblaze B2 also functions as a high-availability nearline storage tier for IDC LA. This setup helps reduce on-premises storage load while enhancing performance and simplifying data retrieval through their existing digital asset management (DAM) system.
The combination of affordability, scalability, and seamless integration has allowed IDC LA to not only cut costs but also improve operational efficiency. By adopting Backblaze B2, they’ve been able to maintain the speed and accessibility required to meet tight turnaround times while ensuring their clients’ content remains protected.
Breaking Free from Traditional Cloud Provider Limitations
IDC LA’s success story highlights how media companies can break free from the escalating costs associated with traditional cloud providers while simultaneously improving operational capabilities. Laquie TN Campbell, Senior Product Marketing Manager for Media and Entertainment at Backblaze, emphasized this point: “When a post-production facility can cut storage expenses and streamline operations, it not only gains greater freedom to choose the tools that fit its workflows, but it also creates the opportunity to pass meaningful savings on to clients.”
Traditional cloud providers often impose complex pricing structures, hidden fees, and rigid contracts that make it difficult for businesses to scale effectively. Backblaze’s straightforward pricing and pay-as-you-go model eliminate these barriers, enabling companies like IDC LA to focus on delivering exceptional service rather than worrying about unpredictable costs. The result is a win-win scenario: businesses save money, and clients benefit from more competitive pricing and faster delivery times.
Enhanced Disaster Recovery and Operational Efficiency
In addition to significant cost savings, IDC LA has experienced improvements in disaster readiness and operational efficiency. Backblaze B2’s reliable infrastructure ensures that backups are performed consistently and securely, minimizing the risk of data loss. The platform’s ease of use and compatibility with existing systems have further simplified IDC LA’s workflows, allowing their team to focus on core activities such as content creation and client delivery.
The streamlined setup provided by Backblaze has also enabled IDC LA to achieve predictable cost forecasting—a crucial factor for any business managing large-scale media projects. By reducing storage expenses by 75% compared to their previous solution, IDC LA has unlocked resources that can be reinvested into other areas of their operation, driving even greater value for their clients.
A Game-Changer for Media Post-Production
The media and entertainment industry is highly competitive, with post-production facilities constantly seeking ways to differentiate themselves through quality, speed, and cost-effectiveness. IDC LA’s adoption of Backblaze B2 demonstrates how innovative cloud storage solutions can empower businesses to stay ahead of the curve. By slashing costs, enhancing performance, and ensuring reliable data protection, Backblaze has become a trusted partner for media companies navigating the challenges of modern content management.
As the demand for high-quality media continues to grow, so does the need for efficient and affordable storage solutions. Backblaze’s ability to deliver on all fronts—cost savings, scalability, and ease of use—makes it an ideal choice for organizations looking to future-proof their operations. IDC LA’s success serves as a testament to the transformative potential of Backblaze B2, proving that businesses don’t have to compromise between cost and capability.
About Backblaze
Backblaze is the cloud storage innovator delivering a modern alternative to traditional cloud providers. We offer high-performance, secure cloud object storage that customers use to develop applications, manage media, secure backups, build AI workflows, protect from ransomware, and more. Backblaze helps businesses break free from the walled gardens that traditional providers lock customers into, enabling them to use their data in open cloud workflows with the providers they prefer at a fraction of the cost. Headquartered in San Mateo, CA, Backblaze (NASDAQ: BLZE) was founded in 2007 and serves over 500,000 customers in 175 countries around the world. For more information, please go to www.backblaze.com
About IDC LA
International Digital Centre (IDC) is a bi-coastal picture and sound creative post production facility located in the heart of Hollywood. IDC LA has extended support of multi-format video/audio, localization in 40 + languages for product fulfillment and distribution. Founded in 1988, IDC has specialized in creating high-quality content for global distribution in every language and format. IDC’s expertise and exemplary customer service deliver customized solutions to clients, including creative services, post-production workflows, media processing, audio active creation, audio description, deliverables, dubbing services, timed text, quality control, Blu-ray, and DVD authoring.
