Datassential Expands Global Reach with Pascal Hartwig as EMEA General Manager and Launches Groundbreaking Top Chains in Europe Report
In a significant move to solidify its position as the leading global food and beverage intelligence platform, Datassential has announced the appointment of Pascal Hartwig as General Manager of the EMEA (Europe, Middle East, and Africa) region. This strategic expansion underscores Datassential’s commitment to shaping the future of food and beverage intelligence by delivering scalable, fast, and precise solutions tailored to every segment of the foodservice industry—operators, manufacturers, distributors, and suppliers alike.
Hartwig’s appointment marks a pivotal moment in Datassential’s journey to establish itself as the definitive source of truth for food and beverage data not only in North America, where it has long been a dominant force, but also across Europe, the Middle East, and Africa. With an emphasis on unifying its platform to serve diverse customer needs, Datassential is poised to revolutionize the way businesses access actionable insights on a global scale.
A Leader with a Proven Track Record
Pascal Hartwig brings a wealth of experience to his new role, having previously served as Chief Product Officer at BeZero Carbon and holding senior leadership positions at S&P Global Market Intelligence. Over the course of his career, Hartwig has built a reputation for driving innovation in financial services, data solutions, and product development, consistently delivering value to customers through cutting-edge strategies and technologies.
“Pascal’s appointment reflects Datassential’s unwavering commitment to serving the global food and beverage industry,” said Jim Emling, CEO of Datassential. “With Pascal leading our efforts in EMEA, we are accelerating our ability to scale internationally and ensuring that companies across the region gain access to the transformative insights that have redefined success in the U.S.”
As General Manager of EMEA, Hartwig will spearhead Datassential’s regional expansion, overseeing both strategy and operations to deliver unparalleled food and beverage intelligence solutions to European markets. His leadership is expected to drive growth, enhance customer relationships, and unlock new opportunities for brands and operators across the region.
Transformative Insights for the EMEA Market
Under Hartwig’s guidance, Datassential aims to empower businesses in the EMEA region with the tools they need to thrive in an increasingly competitive landscape. The company’s platform translates complex food and beverage insights into actionable sales intelligence, enabling organizations to identify untapped opportunities, prioritize high-value accounts, and accelerate revenue growth.
“I am thrilled to lead Datassential’s expansion in EMEA and partner with brands and operators across the region,” Hartwig said. “Our platform is designed to sharpen go-to-market execution, shorten sales cycles, and unlock new avenues for growth. I look forward to helping companies harness the power of data-driven decision-making to achieve their goals.”
By leveraging Datassential’s robust analytics and reporting capabilities, businesses in the EMEA region can make informed decisions that drive efficiency, innovation, and profitability. From menu optimization to consumer trend analysis, the platform offers a comprehensive suite of solutions tailored to meet the unique challenges and opportunities facing the foodservice industry.
Introducing the First-Annual Top Chains in Europe Report
Coinciding with Hartwig’s appointment, Datassential has released its inaugural Top Chains in Europe report—a groundbreaking study that ranks the 75 largest foodservice chains across five key European markets: France, the UK, Spain, Germany, and Italy. This first-of-its-kind report provides an in-depth look at the performance, growth trajectories, and market dynamics of major players in the European foodservice industry.
The Top Chains in Europe report is more than just a ranking; it serves as a valuable resource for operators, manufacturers, and suppliers seeking to understand the competitive landscape and identify emerging trends. By analyzing metrics such as revenue, unit count, and geographic reach, the report highlights the chains that are reshaping the industry and setting new standards for success.
For example, the report reveals how certain chains have capitalized on shifting consumer preferences, such as the growing demand for plant-based options and sustainable practices. It also sheds light on regional variations in menu offerings, pricing strategies, and operational models, offering actionable insights for businesses looking to expand or refine their presence in specific markets.
“The Top Chains in Europe report exemplifies Datassential’s mission to provide clarity and context in an ever-evolving industry,” said Hartwig. “By combining rigorous data analysis with real-world applications, we aim to equip businesses with the knowledge they need to stay ahead of the curve.”
A Bold Step Toward Global Leadership
With Pascal Hartwig at the helm of its EMEA operations and the release of the Top Chains in Europe report, Datassential is taking bold steps to cement its status as a global leader in food and beverage intelligence. The company’s focus on innovation, scalability, and customer-centric solutions ensures that businesses across the foodservice ecosystem have the tools they need to succeed in today’s dynamic marketplace.
As Datassential continues to expand its footprint, the company remains committed to delivering unparalleled value to its clients. Whether through its cutting-edge platform or its insightful reports, Datassential is empowering businesses to navigate complexity, seize opportunities, and drive growth in an increasingly interconnected world.
To learn more about Pascal Hartwig’s vision for Datassential’s EMEA expansion or to access the Top Chains in Europe report, visit [insert link here].
In an era defined by rapid change and heightened competition, Datassential is proving that data-driven intelligence is not just a tool—it’s a game-changer.
About Datassential
Datassential is the food and beverage industry’s trusted insights and intelligence partner, helping brands make smarter decisions since 2001. Following its acquisition of Brizo FoodMetrics, Datassential now offers the largest and most complete sales intelligence solution in foodservice.
Over 90% of the biggest names in foodservice, including Danone, France Boissons, Pernod Ricard, Bacardi, Red Bull, Lactalis Italia, Vandemoortele Europe and Sysco, rely on Datassential to stay ahead of what’s next.
