OWC and Hedge Deepen Partnership: Introducing Innergize Integration into Hedge OffShoot
This week at IBC2025, in OWC’s Booth (Hall 7, Booth 7.A60), Other World Computing (OWC®), a trusted leader in high-performance storage, memory, connectivity, software, and accessories, is unveiling an exciting advancement in its partnership with Hedge. The collaboration integrates OWC’s Innergize™ software into Hedge’s flagship media management and backup application, OffShoot, empowering creative professionals with faster, safer, and more reliable workflows. This integration marks a significant leap forward for filmmakers, photographers, and content creators who rely on seamless and secure media offloading and backup processes.
Hedge OffShoot has long been regarded as the industry standard for media offloading and backup on macOS. Designed to handle the demands of modern creatives, OffShoot enables users to create multiple verified copies and archives from cards, drives, and other media simultaneously. Its robust checksum verification ensures absolute data integrity, giving users peace of mind that their files are protected. Now, with the addition of OWC’s Innergize technology, OffShoot users can also monitor card health, perform field firmware upgrades, and sanitize OWC Atlas memory cards—all within the same streamlined workflow.
“Creative pros do their best work when their technology performs flawlessly,” said Larry O’Connor, Founder and CEO of Other World Computing (OWC). “OWC Atlas Memory Cards and Readers already deliver unmatched reliability and performance. By combining that with the industry-leading speed of Hedge OffShoot and the proactive health and performance tools of OWC Innergize, we give filmmakers, photographers, and content creators complete confidence that their footage is safe and their media is always ready for the next project.”
Paul Matthijs, CEO and Co-Founder of Hedge, echoed this sentiment, stating, “Just like with any gear, people take great care of their camera cards. Now that OWC’s Innergize technology is fully integrated with OffShoot, creators can do their health checks and maintenance right when they need it the most—when creating their backups.”
Key Features of the Integration
OWC Innergize: Proactive Tools for Maximum Performance
OWC Innergize ensures that OWC Atlas memory cards consistently deliver peak performance and reliability through three essential functions:
- Health Check: Provides users with a verified report of their card’s remaining flash lifespan, allowing them to anticipate potential issues before they arise.
- Field Upgrade: Keeps firmware up to date, ensuring optimal speed and compatibility with the latest devices and software.
- Sanitize: Fully clears hidden data from memory cards, preventing frame drops during video or burst capture and maintaining consistent performance.
These features make Innergize an invaluable tool for creatives working in high-stakes environments where reliability and performance are non-negotiable.
Hedge OffShoot: Speed and Precision in Media Management
Hedge OffShoot continues to set the benchmark for media offloading and backup with its advanced capabilities:
- Fastest Possible Transfers: OffShoot leverages cutting-edge technology to deliver lightning-fast transfers, all backed by checksum verification to ensure data integrity.
- Filter, Rename, and Sort Footage: Users can organize their footage during ingest, saving time and reducing post-production headaches.
- Seamless Support for OWC Atlas Cards and Readers: OffShoot’s compatibility with OWC hardware ensures a smooth and efficient workflow.
Together, these features make OffShoot not only one of the fastest ways to back up media but also the most reliable. The integration of OWC Innergize further enhances this reliability by ensuring that camera cards remain healthy and workflows stay uninterrupted.
Why This Partnership Matters
The integration of OWC Innergize into Hedge OffShoot addresses a critical need in the creative industry: the ability to manage media with both speed and precision while maintaining the health of essential tools like memory cards. For professionals working on tight deadlines or in remote locations, the ability to perform health checks, firmware updates, and sanitization directly within their backup process is a game-changer.
This partnership reflects OWC and Hedge’s shared commitment to innovation and user-centric design. By combining OWC’s expertise in high-performance storage solutions with Hedge’s leadership in media management software, the two companies are setting a new standard for efficiency and reliability in creative workflows.
A Showcase of Innovation at IBC2025
Visitors to IBC2025 can experience this groundbreaking integration firsthand at OWC’s Booth (Hall 7, Booth 7.A60). Demonstrations will highlight how the combination of OWC Innergize and Hedge OffShoot simplifies and secures the media offloading process, empowering professionals to focus on what they do best: creating exceptional content.
For filmmakers, photographers, and content creators, the stakes have never been higher when it comes to protecting their work and optimizing their workflows. With the integration of OWC Innergize into Hedge OffShoot, OWC and Hedge are providing the tools necessary to meet these challenges head-on.
Empowering Creatives for the Future
As the creative industry continues to evolve, so too must the technologies that support it. The collaboration between OWC and Hedge demonstrates a forward-thinking approach to addressing the needs of modern professionals. By combining speed, reliability, and proactive maintenance tools, this partnership ensures that creatives can work confidently, knowing their media is protected and their equipment is performing at its best.
Whether you’re shooting on location, managing large-scale productions, or handling post-production tasks, the integration of OWC Innergize into Hedge OffShoot offers a comprehensive solution designed to enhance every step of the creative process.
To learn more about this innovative offering and explore how it can transform your workflow, visit OWC’s Booth (Hall 7, Booth 7.A60) at IBC2025 or check out their website for additional details.
With this partnership, OWC and Hedge are redefining what’s possible in media management and backup—empowering creatives to push boundaries and achieve their full potential.
About Other World Computing (OWC)
Founded in 1988, Other World Computing (OWC®) is a trusted leader in high-performance storage, docks, and memory card solutions that empower professionals in video and audio production, photography, and business with the tools to maximize the performance and reliability of their workflows seamlessly. OWC’s professional-grade storage, expansion, media cards, docks, and connectivity, as well as its apps and accessories, are built to last by the people who use them: creatives, businesses, and consumers. For further information, please visit www.owc.com. OWC can also be found on LinkedIn and X.
